STRATEGY & YIELD

Strategy & Yield

The numbers — yields, IRR, short-term rental, and the macro behind them.

All 16 articles

STRATEGY & YIELD

Gross vs Net Yield in Japan: Why That 8% Becomes 4.1% After You Pay for Everything

That 8% gross yield on Japanese listing sites hides costs that cut returns in half. Here's every deduction, line by line, from gross to net yield in Japan.

6 min read · Licensed Tokyo agent

STRATEGY & YIELD

The Gross Yield Trap: How Japanese Listing Yields Are Calculated to Flatter Sellers

Japanese listing sites quote gross yield (hyomen rimawari) — a figure that excludes vacancy, taxes, and fees.

7 min read · Licensed Tokyo agent

STRATEGY & YIELD

Net Yield in Tokyo, Line by Line: Every Cost That Eats Your 6%

A full line-by-line breakdown of every cost that reduces your gross rental yield to net in Tokyo — from acquisition tax to property management, repair…

7 min read · Licensed Tokyo agent

STRATEGY & YIELD

Cap Rate Explained for Japan — and Why Local Agents Barely Use It

Cap rate is the standard commercial real estate metric everywhere except Japan, where agents quote gross yield instead.

7 min read · Licensed Tokyo agent

STRATEGY & YIELD

Cash-on-Cash Return: The Only Yield Number That Survives a Loan

When you borrow to buy Tokyo property, cap rate and net yield stop telling the full story. Cash-on-cash return measures what your actual equity earns.

6 min read · Licensed Tokyo agent

STRATEGY & YIELD

How to Calculate IRR on a Tokyo Apartment (10-Year Hold, Full Worked Example)

IRR ties together purchase price, annual cash flows, and sale proceeds into one return figure.

6 min read · Licensed Tokyo agent

STRATEGY & YIELD

A ¥30M Setagaya 1K: Full Yield Breakdown From Gross to After-Tax Cash Flow

A full worked example: ¥30M Setagaya 1K apartment, every cost from gross yield to after-tax cash flow. Line-by-line for foreign investors in Japan.

6 min read · Licensed Tokyo agent

STRATEGY & YIELD

Why a 4% Net Yield in Minato Can Beat an 8% Net Yield in Rural Gunma

Higher yield doesn't mean higher return. Here's why Minato's 4% net yield can outperform rural Japan's 8% on a total-return basis.

7 min read · Licensed Tokyo agent

STRATEGY & YIELD

The 180-Day Cap: How Japan's Minpaku Law Reshapes Every STR Pro Forma

Japan's minpaku law caps short-term rentals at 180 nights per year. Here's how that ceiling reshapes your ADR targets, cleaning economics, and net yield math.

5 min read · Licensed Tokyo agent

STRATEGY & YIELD

Minpaku vs Hotel/Ryokan License: The License Decision That Sets Your Ceiling

Japan's two STR license paths have completely different revenue ceilings, facility rules, and risk profiles. Here's how to choose before you buy.

6 min read · Licensed Tokyo agent

STRATEGY & YIELD

RevPAR for Minpaku: The One Metric That Beats Occupancy and ADR Alone

Occupancy and ADR tell half the story. RevPAR (revenue per available room night) is the single metric that shows how well your Japan minpaku is actually…

5 min read · Licensed Tokyo agent

STRATEGY & YIELD

Modeling a Kyoto Machiya STR: ADR, Occupancy, and the 180-Day Ceiling

A Kyoto machiya (traditional townhouse) looks like the perfect Airbnb. But municipal restrictions cap operating days far below 180.

6 min read · Licensed Tokyo agent

STRATEGY & YIELD

Tokyo Minpaku P&L, Line by Line: Cleaning, OTA Fees, and Net Margin

What does a Tokyo minpaku actually net after OTA commissions, cleaning, management, and utilities?

7 min read · Licensed Tokyo agent

STRATEGY & YIELD

Why a 60% Occupancy STR Can Lose to a 95% Long-Term Rental

The STR vs long-term rental comparison in Japan isn't always won by Airbnb. Here's the breakeven analysis that tells you which wins for your property.

6 min read · Licensed Tokyo agent

STRATEGY & YIELD

The Special-Zone Minpaku Pathway: Where the 180-Day Cap Doesn't Apply

Japan's special-zone minpaku (tokku minpaku) license removes the 180-day cap. Here's where it exists, what it costs, and whether it pencils out.

7 min read · Licensed Tokyo agent

STRATEGY & YIELD

ADR Benchmarks by Tokyo Neighborhood for 2026

Directional ADR benchmarks for Tokyo minpaku by ward and neighborhood for 2026 — sourced from operator experience, not just platform marketing data.

8 min read · Licensed Tokyo agent